The Nebraska Organ Recovery was wanted to modify and modernize their currently logo and looked to 92 West to accomplish their goals. We took their current colors, font treatment and redesigned the logo for a more symmetrical appearance and also incorporated their tag line which was missing in their prior brand. Our alternation also highlights their unique icon and gave the logo the ability to be used in a more diverse way.
About Nebraska Organ Recovery Nebraska Organ Recovery System (NORS) is the federally designated organ procurement organization (OPO) for Nebraska and Pottawattamie County in Iowa. Formed in 1977, NORS is a not-for-profit agency that is independent of any hospital or transplant center. NORS is responsible for the evaluation, recovery, preservation, coordination, and distribution of all organs as well as the recovery of bone, tendon, heart valves, and connective tissue for transplantation. Additionally, NORS provides public and professional education regarding donation throughout the state and Pottawattamie County, IA.
92 West Services Provided: – Logo Design – Brand Management – Brand Development