One of the most effective ways to target past website visitors is through the use of the dynamic remarketing technique. This method entails serving this category of consumers with tailor-fit ads on products or services which they might have shown an...
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92 West was approached by Lift Solutions, Inc. to replace their existing website which was under performing with their organic search results and, as they were leveraging the Machinery Trader's platform, also meant that they could not update their...
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Overview of Brand Storytelling + The Why & How To Use It In MarketingWould you believe it if I told you that this first sentence you’re reading right now is the most important of all in this post? On every article it's that first sentence, that...
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92 West can help you build effective campaigns that not only lead to client engagement, but lasting client relationships. Social media is a low cost alternative to traditional campaigns such as TV and Radio. Both use frequency and reach, but social...
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When formulating a startup strategy, a market analysis is one of those key components that shouldn’t be overlooked. This is the tool that helps you lure investors as well as customers while also guiding you to avoid various pitfalls that are...
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One of the top concerns for any web designer is whether their designs will appeal to their users and what they do to enhance user experience. Indeed, user experience means everything as far as web design is concerned. Let’s face it, no sound...
Read More →92 West was asked to assist in the video production of online training videos for American Games, Incorporated. The process of video production is quite simple; script, needed equipment, location and editing. We're happy that we were able to take...
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Similar to other systems, a brand new WordPress functions seamlessly and is super-fast in its operations at the beginning. However, as the days go by, and the site’s usage increases, you’ll reckon that it becomes slower. These slow-downs are...
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2015 went down as the year when Google introduced the "mobile-friendly websites" concept. 2015 SEO Recap: 2 Main Changes that Impact Your SEO, Content Strategy and Web Design EffortsEarly 2015, Google introduced a new algorithm that brought about...
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A brand is without doubt one of the most prized assets any organization, regardless of its size, can boast of. It’s, therefore, unfortunate to see some businesses overlooking the strategic and systematic position of their brand when formulating...
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Google My Business Posting Best Practices
By Jamie Kadavy | Aug 5, 2019
According to research, there is a strong relationship between the number of photos on Google My... Continue Reading →
